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NEW QUESTION # 29
Which mandatory steps do you need to complete before you can attempt your first API call? Note:
There are 2 correct answers to this question.
- A. Configure authentication.
- B. Create an API user.
- C. Download the Postman collection.
- D. Create an SAP Emarsys Customer Engagement login.
Answer: A,B
NEW QUESTION # 30
Which of the following are supported functionalities within the SAP Emarsys Customer Engagement plug-in for Shopify? Note: There are 2 correct answers to this question.
- A. Automated installation of the Web Extend data collection scripts on your Shopify themes
- B. Automated creation of Interactions programs for Shopify events
- C. Automated installation of the Web Recommender template in your webshop
- D. Automated triggering of Shopify e-commerce events as external events in SAP Emarsys Customer Engagement
Answer: A,D
NEW QUESTION # 31
A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: "Yes, I WULD like to receive emails about new products and special promotions." Where can you correct this?
- A. Channels > Email campaigns
- B. Management > Form settings > General format
- C. Management > Form Settings > Opt-in invitation and interests
- D. My profile > Form default language
Answer: C
NEW QUESTION # 32
You want to create a trigger in order to send a password reset email. Which data management option do you need?
- A. External Event
- B. Predict Data Sources
- C. Form Settings > Opt-in invitations and settings
- D. Field Editor
Answer: A
NEW QUESTION # 33
Which of the following can you only perform in Advanced Scheduling? Note: There are 2 correct answers to this question.
- A. You can schedule versions for A/B testing.
- B. You can schedule emails to be sent in the future.
- C. You can schedule test launches one after another.
- D. You can select a time zone for scheduling.
Answer: B,C
NEW QUESTION # 34
Which of the following apply to the msrp field in the product data file? Note: There are 3 correct answers to this question.
- A. It is the original price of the product.
- B. It is a mandatory field.
- C. The currency is not included.
- D. The msrp value must be higher than the price for it to appear in the recommendation.
- E. The comma (,) is always used as the decimal mark.
Answer: A,C,D
NEW QUESTION # 35
What do you use to personalize the First Name field with fallback text if the field is empty? Note: There are 2 correct answers to this question.
- A. Emarsys Scripting Language
- B. Manage optional content
- C. Link Editor
- D. Personalization token
Answer: A,D
NEW QUESTION # 36
What does the CRM Ads - Remove from Audience node do in the Automation Center?
- A. It removes any contacts with invalid email addresses from the program.
- B. It removes the contact from the audience so that they don
- C. It adds contacts to another program.
- D. It finishes the program early.
Answer: B
NEW QUESTION # 37
You need to update some existing contacts records using the SAP Emarsys Customer Engagement API.
What is the correct method to use?
- A. DELETE
- B. PUT
- C. GET
- D. POST
Answer: B
NEW QUESTION # 38
For which platforms does SAP Emarsys Customer Engagement provide a standard connector? Note:
There are 2 correct answers to this question.
- A. Shopify
- B. WooCommerce
- C. BigCommerce
- D. Magento
Answer: A,D
NEW QUESTION # 39
You want to analyze your email response rates by domain level. Which reporting tab gives you a breakdown for the 10 most popular email providers?
- A. Customer Lifecycle
- B. Deliverability Reporting
- C. Revenue Analytics
- D. Trend Reporting
Answer: B
NEW QUESTION # 40
You want to create a segment of low spenders for a lifecycle program. Where can you see a visual breakdown of buyer status and create the segment?
- A. Contacts > Combined Segments
- B. Analytics > Revenue Analytics
- C. Management > Smart Insight Settings
- D. Analytics > Customer Lifecycle
Answer: C
NEW QUESTION # 41
What is the purpose of relational data?
- A. To automate multi-channel marketing programs
- B. To improve personalization and segmentation
- C. To add new products to SAP Emarsys Customer Engagement
- D. To display SAP Emarsys Customer Engagement recommendations
Answer: B
NEW QUESTION # 42
You are using the SAP Emarsys Customer Engagement API to trigger an external event endpoint. What is missing (pixelated) from the API call below?
- A. Event time
- B. External event name
- C. Campaign name
- D. External event ID
Answer: D
NEW QUESTION # 43
How does contact duplication work in SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question.
- A. It runs once a day, checking against the full database.
- B. It runs every time a new contact is about to be imported.
- C. Contacts with identical first name and last name are merged automatically.
- D. Contacts with the same unique identifier are merged automatically on import.
Answer: B,D
NEW QUESTION # 44
Which two of the following answers are valid methods to track revenue? Note: There are 2 correct answers to this question.
- A. First Touch > Attribution window 365 days > Touchpoint push open
- B. First Touch > Attribution window 366 days > Touchpoint email open
- C. First Touch > Attribution window 7 days > Touchpoint Web Channel click
- D. Last Touch > Attribution window 9 days > Touchpoint email click
Answer: A,D
NEW QUESTION # 45
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